About Keep It Plain

In the United States, 1 in 5 adults struggle to understand written information. And 1 in 3 adults struggle to understand numbers in text. Both skills are critical when trying to understand information about healthcare or medical research. How can we bridge this gap?

Using health literacy principles helps create written material that anyone can read and understand. At Keep It Plain, we believe that all people deserve communication about their healthcare that is easily understood. And we believe that all clinical trial participants should be well informed about their choices.

We started this business to help folks create clear communication about healthcare and research. Our goal is to be flexible. We can work directly on projects to support your clinic or research team. Or we can train people on your team to write in plain language. Bran is also available for consultations on informed consent forms and for analysis of your current patient-facing documents. 

Take the next step to truly reach your audience. Contact us today!